America’s Oldest Third Party: The Prohibitionists

By Kaleena Fraga

While researching another topic—New Yorkers who became president—we stumbled across a delicious (or perhaps dry) factoid to share.

The Prohibition Party may seem like a throwback to the days of speakeasies and Jay Gatsby, but it’s actually the oldest third party in the United States. The Party has run a candidate in every election since 1872, and they already have a nominee for 2020—which, in some ways, makes them more prepared for the upcoming election than the Democrats.

So what does the Prohibition Party stand for?

As expected, the Prohibition Party’s platform emphasizes a disapproval of alcohol, tobacco, cannabis, and all “hard” drugs. It goes as far as to pledge support to farmers who switch from growing tobacco and grapes for wine to other crops.

But that’s not all. The party believes in climate change and promises, “[cooperation] with other nations in mitigating its possible effects.” The party also notes that it “will not surrender our sovereignty in this, or any other regard.” It is strongly pro-life, supports a constitutional amendment that would give power of marriage to religious bodies only, endorses the NRA, and advocates for abolishing the Federal Reserve System.

In 2016, the Prohibition Party received more than 5,000 votes, out of about 138 million ballots cast. Not a great year, but a vast improvement over the 2012 election—the party received 518 votes then. Since the party received only 208 votes in 2000, you could say they’re enjoying a new wave of support.

Since it first ran a presidential candidate in 1872, the Prohibition Party has enjoyed peaks in popularity. Some are expected—as the Prohibition movement began to gain steam in the 1880s and into the turn of the century, the party received more than 200,000 votes (in 1888, 1892, 1900, 1904, 1908, 1912, and 1916). The year prohibition became law (1920) the party’s vote count dipped—to about 188,000—perhaps because prohibition passed in January, and the election did not take place until November.

Since then, the Prohibition Party never reached the same heights of popularity. However, it it has seen swells of support at other times throughout history. It drew over 100,000 votes in 1948—the first time since 1920 that it hit six digits—and saw a slight increase in support between 1956 (41,937 votes) and 1960 (46, 2013 votes). Since then, support for the Prohibition Party saw a steep drop.

In our black-and-white (or perhaps red-and-blue) political world of donkeys and elephants, the Prohibition Party stands out with their own symbol—the camel. Why a camel? On their site, they explain their mascot shares its origins with the Republicans and Democrats—a political cartoonist named Thomas Nast. He assigned the donkey to the Dems, the elephant to the GOP, and the camel to the Prohibitionists. Why?

“Nast chose the camel to represent the Prohibition Party because, like Prohibitionists generally, camels don’t drink very often, and, when they do drink, they drink only water. Originally a dromedary, the symbol was later changed to the Bactrian camel in order not to be associated with the camel logo on Camel Cigarettes.”

The Prohibition Party

As certain echelons of society askew drinking—with the rise of non-alcoholic cocktails —and as many Americans grow tired of the two main parties, perhaps the Prohibition Party is due for another swell in support.

From the Sidelines: The Role of Former Political Stars in New Campaigns

Those who have run for president, either successfully or not, play a curious role during new campaigns

By Kaleena Fraga

(to check out this piece in podcast form click here)

As the field of Democratic candidates running for president in 2020 begins to solidify, there is a heightened interest over who is meeting with whom. The New York Times recently published a piece entitled: Hillary Clinton Is Not a Candidate. She Looms Over 2020 AnywayThe paper also wrote about how former president Barack Obama has met with several Democrats running in 2020. Despite no longer holding office—despite, in the case of Clinton, losing her own bid for the presidency—figures like Clinton and Obama remain an important influence as the next big election looms.

So, historically, what role do former political stars—that is, either ex-presidents or those who got close to the presidency—play during a new presidential campaign?

The Role Ex-Presidents Play in Campaigns 

During the 2016 campaign, there was much discussion about the unique aspect of Barack Obama’s post-presidency life. Obama, who was only 55 when he left office, left at a much younger age than most presidents. With his former secretary of state running, pundits speculated the ex-president would play a strong role in her campaign, and he did.

Addressing a group of black voters in 2016, Obama said:

“I will consider it a personal insult — an insult to my legacy — if this community lets down its guard and fails to activate itself in this election. You want to give me a good sendoff? Go vote.”

Obama campaigned, hard, for Clinton. This isn’t always the case when an ex-president is put in the position of campaigning for the new candidate of his party.

When Richard Nixon sought the presidency after serving eight years as Dwight D. Eisenhower’s vice president, the president was, at best, lukewarm. When asked about Nixon’s specific contributions during their partnership, Eisenhower fumbled the question.

Journalist: “if you could give us an example of a major idea of his that you had adopted in that role as the decider and the final, ah….”

Eisenhower: “If you give me a week, I might think of one—I don’t remember.”

His fumble later became an attack ad.

Of course, this gets to a larger point about vice presidents running for a term consecutive to their vice presidency. We already know that it can be tough to move from the vice presidency to the presidency. While candidates need the president they served to point to their accomplishments, the president leaving office often doesn’t want to suggest that big decisions were made by anyone except himself.

Case in point: Eisenhower, in the same press conference, also said: “No one can make a decision except me.”

Even Obama, while he campaigned on Clinton’s aptitude for the presidency, also tied her victory to his own legacy.

Ronald Reagan, similar to Eisenhower, offered a somewhat tepid endorsement of his vice president, George H.W. Bush, fumbling his vice president’s name of eight years while announcing his endorsement.

Then there is Harry S Truman. Truman, who had been out of office eight years when John F. Kennedy ran for office in 1960, launched himself into the campaign. Although he had his doubts about Kennedy’s youth, he campaigned hard.

Truman’s case is slightly different than the above—unlike Obama, Eisenhower, or Reagan, he leaped into a race nearly a decade after his own administration.

Certainly, the party powerful often lend a hand—but it is rare to have a president campaign, simply because most of them either haven’t lived long after their presidencies (see Eisenhower or LBJ), they were unpopular post-presidency (Nixon, Ford, Carter), or their vice presidents didn’t want to rely on their help to win.

Vice Presidents Who Want to Forge Their Own Path 

If presidents are hesitant to relinquish their legacy to their vice presidents, then vice presidents can often be just as hesitant to use the same legacy as a step towards their own term in office.

In the election of 1992, the incumbent George H.W. Bush lost to Bill Clinton, ending twelve years of Republican power. Reports trickled out that Ronald Reagan and his wife, Nancy, were “upset, even angry” over how Bush had steered his campaign. According to their friends, they saw his campaign as “seriously flawed” not least because he had “failed to use Mr. Reagan as a campaigner until late October.”

This was, perhaps, because Bush had been haunted by Reagan’s legacy during his presidency. As the economy soured, a vice chairman for Goldman Sachs noted:

“”[Bush] was trapped by the Reagan legacy. Most Presidents can make changes when they come into office by blaming their predecessor. He couldn’t do that.”

Then again, Bush’s reluctance to use Reagan during his campaign could have less to do with wanting to define his political legacy apart from Reagan’s, and more with the fact that their partnership had been a “marriage of convenience.” Once their shared term ended, longterm tensions came out into the open.

“[Bush] doesn’t seem to stand for anything,” Reagan is reported to have remarked, eight months before the 1992 election. Reagan saw Bush’s performance as a reflection of his own legacy. Bush saw Reagan’s presence as a hindrance to his independence. His aides sneered that Reagan was “too senile” to make public appearances supporting the president.

The dynamic would be similar in the election of 2000 when the incumbent vice president, Al Gore, decided to run for president, following eight years of Bill Clinton’s White House. Gore and Clinton had a tense relationship during that campaign. For his part, Clinton wondered “why Mr. Gore was not making more of the successes of the administration.”

During a blunt exchange after Gore’s loss, Gore told Clinton that it was Clinton’s sex scandal and his low approval ratings that had eventually hobbled Gore’s bid for the White House.

Famous Losers in Presidental Campaigns 

Presidents have a natural role in campaigns of their own party, even years after their own administrations—assuming, of course, that they are popular, and that the party or candidate wants their help. So what about the famous losers?

The questions seem especially pertinent as 2020 looms, and pundits wonder what role Hillary Clinton will play. The quick answer—if she’s anything like the losers of old, she will definitely play a role.

Adlai Stevenson ran for president twice in 1952 and 1956 and lost his bid for the nomination in 1960 to John F. Kennedy. He played a role—giving speeches in support of Kennedy, and maintaining a correspondence with the nominee about his “youth and inexperience.”

Another famous loser, Richard Nixon, who resigned from the presidency, was consistently consulted by presidents of both parties. (Even if they chose to keep these consultations private).

Clinton, who lost her bid for the presidency in 2016, and her bid for the nomination eight years before that, remains a powerful figure in the Democratic party. So far, many of the Democrats seeking the nomination in 2020 have consulted with Clinton—everyone from Amy Klobuchar to Joe Biden.

***

Whether a winner or a loser—if you ran for president once, there’s a good chance you’ll be involved in the next campaign. The 2020 primaries will be crowded with Democrats vying for the nomination. With figures like Barack Obama, Hillary Clinton, and others, the actual race will be crowded too—this time, with winners, losers, and others looking to lend a hand to defeat President Trump.

Bachelors, Boos, and Cory Booker

By Kaleena Fraga

If elected president, Cory Booker would join a small club of men who held the presidency without a wife

(to listen to the piece in podcast form click here)

During a radio interview on February 5th about his 2020 White House run, New Jersey Senator Cory Booker acknowledged that he has a girlfriend. Still, Booker has endured speculation (much as Lindsey Graham did) about what his presidency would look like if he entered the White House as a single man.

It’s rare in American history, but not unheard of. The single men of the White House fall into a couple of narrow categories. They were widowers; men whose wives died during their presidencies; single or widowed men who married during their presidency; or presidents who never married at all.

Widowers 

Thomas Jefferson’s wife died almost twenty years before his presidency. Although the role of first lady was not strongly defined, various women close to Jefferson resided over social functions at the White House. These included his daughter, Patsy, and the wife of his best friend, Dolley Madison. Dolley Madison played an important role building relationships with the powerful in Washington D.C.–especially since Jefferson and her husband much preferred books to people.

Andrew Jackson’s case was a bit different. He and his wife, Rachel, had endured vicious attacks during the campaign over their marriage (Rachel had been married to another man when she met Jackson, and there was some overlap between her first and second marriages). She died shortly after his election in 1828. Although she’d always suffered health problems, Jackson blamed his political enemies and their attacks for exacerbating her illness and causing her death.

“My mind is so disturbed,” Jackson wrote to a friend, shortly after his election and Rachel’s death, “that I scarcly [sic] write, in short my dear my heart is nearly broke.”

Martin Van Buren, like Jefferson, entered the White House as a widower. His wife similarly died almost two decades before his presidency, and Van Buren never remarried.

Chester A. Arthur’s wife, Nell, died about a year before Arthur entered the White House–although he initially did so as James Garfield’s vice president in 1881. Arthur, who ascended to the presidency after the assassination of Garfield, never remarried.

Tragedy at the White House 

John Tyler, Benjamin Harrison, and Woodrow Wilson all lost their wives during their administrations.

White House Weddings

There’s an overlap between the last category and this one. John Tyler and Woodrow Wilson remarried during their presidencies. (Harrison also remarried, but not until after his presidency).

Grover Cleveland entered the White House as a bachelor in 1884. He also arrived on a wave of controversy surrounding the paternity of a child born of wedlock.

Cleveland, at 49, would eventually marry the daughter of his former law partner, Frances Folsom. Folsom had known Cleveland since she was 12. At 21, she would become the youngest first lady in American history.

Bachelor for Life

James Buchanan, while regarded as one of the nation’s worst presidents, is perhaps best known as the nation’s only bachelor president. Buchanan never wed, and presided over the White House alone. Today, there is speculation that Buchanan may have been America’s first gay president.

Buchanan’s bachelorhood did not go unnoticed by the American public (and certainly not by his opposition). One campaign ditty went:

Whoever heard in all of his life,

Of a President without a wife?”

Andrew Jackson once sneered that Buchanan, and his close friend Rufus William King, who died before Buchanan’s presidency, were “Miss Nancy” and “Aunt Fancy.”

There’s no definitive proof that Buchanan was gay–especially since male friendships of the era were largely more intimate than today. Still–the two men shared a fifteen year friendship, a room in a Washington boardinghouse as congressmen, and letters, which their respective nieces burned.

***

As for Booker? After admitting he had “someone special” in his life, the exchange went on:

“Oh, so Cory Booker’s got a boo?”

“I got a boo,” Booker responded.

Will Cory Booker’s boo follow him to the White House, should the 2020 race lead him there? Perhaps. But if Booker does arrive at the White House, and if he arrives solo, he certainly won’t be the first to preside over the presidency alone.

Origin Stories: Where do Presidents Come From?

By Kaleena Fraga

(to listen to this piece in podcast form click here)

The election of 2020 is underway! So far it is the most diverse election in American history. The people running (or who will probably run) represent a mix of genders, sexual orientations, and race. One thing many of them have in common is that they serve or have served in the U.S. Senate.

The Senate has not, historically, been the best jumping off point to the presidency. Only Warren G. Harding, John F. Kennedy, and Barack Obama went directly from serving in the Senate to the White House (although many other presidents served in the Senate at some point in their career before the presidency). With this in mind, we’ve decided to look at where presidents came from: that is, what office did they hold, or what career did they leave, before entering the White House?

The Military : 5

George Washington, Zachary Taylor, Franklin Pierce, Ulysses S. Grant, and Dwight D. Eisenhower all transitioned from military careers into the presidency. Washington, Taylor, Grant, and Eisenhower were strictly military men who left this life to be president.

In the case of Eisenhower and Taylor, their party preference was initially unknown. Eisenhower was especially cagey about his politics, and Harry Truman even floated that they run together with Eisenhower on top of a Democratic ticket in 1948. Taylor had never voted in an election–feeling that, as a military man, it wasn’t right to choose a party.

Of the five, only Franklin Pierce had prior political experience. He served in both the House and the Senate before enlisting in the Mexican-American war.

Vice Presidency :14

You can check out our great collaboration with Periodic Presidents to learn more about how the vice presidency doesn’t guarantee an easy path to the presidency. Still, many have made the leap (or have been pushed after the death of an incumbent).

John Adams, Thomas Jefferson, Martin Van Buren, and George H.W. Bush directly succeeded a president in an election. Richard Nixon lost his election in 1960 directly after his vice presidency, but won in 1968.

John Tyler, Millard Fillmore, Calvin Coolidge, and Harry S. Truman became president after the incumbent died of natural causes.

Andrew Johnson, Chester A. Arthur, Theodore Roosevelt, and Lyndon Johnson became president after an assassination.

Gerald Ford became president after the only presidential resignation in American history.

The Cabinet :5

Although rare in recent history, a number of presidents came to the White House from next door–that is, they had served as a cabinet secretary before becoming president. In the early days of the Republic serving as secretary of state, not as vice president, seemed to be the best place for someone with presidential ambitions.

This group includes: James Madison (State), James Monroe (State), John Quincy Adams (State), Herbert Hoover (Commerce), and William Howard Taft (War).

Others used the secretary of state position as a stepping stone to higher office before the presidency. Thomas Jefferson and Martin Van Buren were secretary of state before becoming vice president. James Buchanan also held this office in the years before he became president.

In 2020, Julian Castro will be running after holding a place in Barack Obama’s Cabinet. He served as Obama’s Secretary of Housing and Urban Development.

The Senate: 5

As we’ve established, the only sitting senators to move from the Senate to the White House have been Warren G. Harding, John F. Kennedy, and Barack Obama.

Andrew Jackson’s last stint in public office was in the Senate, but he resigned in 1825 after losing to John Quincy Adams in the election of 1824. He would not become president until 1828. Benjamin Harrison similarly lost reelection to the Senate in 1887, and decided to run for president a year later.

So far, the race for 2020 has quite a few candidates hoping to become the fourth sitting senator to become president. Cory Booker, Kirsten Gillibrand, Kamala Harris, and Elizabeth Warren are all current United States senators who have announced an intention to run. There is speculation that Senators Sherrod Brown, Amy Klobuchar, Michael Bennet, Jeff Merkley, and Bernie Sanders could also throw their hats into the ring.

Other presidents who served in the United States Senate include: James Monroe, John Quincy Adams, Martin Van Buren, William Henry Harrison, John Tyler, Franklin Pierce, James Buchanan, Andrew Johnson, Harry Truman, Lyndon Johnson, and Richard Nixon.

So, in terms of starting points, the Senate ain’t bad if you want to be president some day (although perhaps not some day soon).

Ministers/Ambassadors: 2

A few presidents previously served in diplomatic roles before they moved to the White House.

After a sparkling military career, William Henry Harrison had a rough time in politics before Henry Clay convinced John Quincy Adams to name him Minister to Colombia. Harrison had served two terms in the House, but had been passed over for diplomatic posts, and later lost a race for the governor of Ohio, as well as two races for the Senate,  as well as, a race that would have returned him to the House. When he did win a Senate seat, he used this to call on political favors, thus securing his posting in Colombia. He was ineffective as a minister, and spent his years before the presidency back on his Ohio farm.

James Buchanan also held significant political office before becoming Minister to England, the role which preceded his presidency. Buchanan served in the House, the Senate, and the Cabinet. Yet his time as Minister to England allowed him to avoid controversies surrounding slavery in the 1850s, which made him a desirable presidential candidate. As president, Buchanan’s inaction on the eve of the civil war made him one of the worst presidents in American history.

The House : 2

Although nineteen presidents served in the House of Representatives at some point in their career, it’s exceedingly rare to move directly from the House to the presidency. Only James Garfield made the consecutive leap in 1880. Serving in the House was Abraham Lincoln’s last public office before his run for the presidency, but in the decade in-between he mostly focused on his law practice.

Other House alum include: James Madison, John Quincy Adams, Andrew Jackson, William Henry Harrison, John Tyler, James K. Polk, Millard Fillmore, Franklin Pierce, James Buchanan, Andrew Johnson, Rutherford B. Hayes, William McKinley, John F. Kennedy, Lyndon Johnson, Richard Nixon, Gerald Ford, and George H.W. Bush.

Governor: 10

The race for 2020 could see quite a few current or former governors in the mix. Although none have announced, some perspective candidates are Terry McAuliffe (VA), Steve Bullock (MT), John Hickenlooper (CO), and Jay Inslee (WA).

Although this was not historically a popular route to the presidency, governors have recently found success in catapulting themselves from the governor’s mansion to the White House. Recent examples of governors who left their states to become president are George W. Bush, Bill Clinton, Ronald Reagan, Jimmy Carter, Franklin D. Roosevelt and Woodrow Wilson. In the 19th century, James K. Polk, Rutherford B. Hayes, Grover Cleveland, and William McKinley all went from being governor to being president.

President: 1

Grover Cleveland represents a special case. Yes, he was a governor before he became president the first time. But he is also the only nonconsecutive president in American history. After serving one term in office, he lost his bid for a second, waited four years, and then returned to power to fulfill a nonconsecutive second term.

Business: 1

Donald J. Trump is the only president to come directly from the world of business, without strong affiliations to politics or the military. In 2020 a run from Howard Shultz, the former CEO of Starbucks, could change this.

Mayors: 0

No one has served as mayor of a city and then become president, however there are a few candidates in 2020 who hope to do just that. Pete Buttigieg has officially announced his candidacy. Other mayors (current and former) such as Michael Bloomberg, Bill De Blasio, and Andrew Gillum are considered possible candidates as well.

***

Power isn’t linear. Many presidents have jumped from one position to another, and have ended up in the presidency via unlikely avenues (see: James Garfield). Different historical trends promote different results. Two hundred years ago being secretary of state was a good move if you wanted to be president–today, it might be wiser to see a governorship.

Here’s what’s for sure: in 2020 candidates will come from a variety of backgrounds–all with the goal of ending up in the same place.

Predictability of the Unpredictable: Dark Horse Candidates & 2020

By Kaleena Fraga

(To check out this piece in podcast form, click here)

There’s been much discussion about what form the election of 2020 will take, especially for Democrats. Will it be like 1976? Will infighting make the election look more like 1968? Or could a crowded field on both sides make the election more like 1824?

There’s really no saying what will happen. So far the race is remarkably diverse, with multiple women candidates and people of color. With the announcement of Pete Buttegieg’s candidacy this morning, 2020 will also have an openly gay candidate.

If there’s one thing predictable about campaigns, it is that they are unpredictable. Big names at the beginning sometimes don’t get far. Political giants cancel each other out, or burn out early on. A brief moment, a single misstep, can crater a candidacy (see Howard Dean or Ed Muskie).

With a diverse field on the left (and the possibility that the president will face a challenger from within his own party) there’s no telling who may come out on top. And indeed, dark horse candidates are a fixture of American political history.

James Garfield was one of the first dark horse nominees in American history, although he came to that position more as a consensus candidate than a total surprise. Garfield attended the convention in 1880 not as a candidate, but to nominate John Sherman of Ohio. When the convention deadlocked, Garfield’s name was surprisingly added to the mix, and on the 36th ballot he came out on top as the nominee. The day before his inauguration he noted: “This honor comes to me unsought. I have never had the presidential fever; not even for a day.”

Certainly as the power of party bosses dimmed, and as the primary process became more democratic, the possibility of a dark horse candidate grew. The nation saw a stark example of this in 1968, when Eugene McCarthy became the front runner by running against the president of his own party.

The election of 1968 was a race filled with political giants. Lyndon Johnson was set to run for reelection. There were rumors of a challenge from the left by Bobby Kennedy. On the right, Richard Nixon had begun his carefully executed comeback tour, and he faced opposition from George Wallace, the firebrand governor of Alabama who infamously declared: “segregation now, segregation tomorrow, segregation forever!”

Eugene McCarthy was a senator from Minnesota. He had voted for the Gulf of Tonkin resolution but had become increasingly critical of the Vietnam war. As Kennedy wavered over challenging a sitting president, McCarthy announced his intention to hit Johnson from the left. When McCarthy won 42% of the vote in the New Hampshire primary, he exposed deep rifts among the electorate surrounding Vietnam.

LBJ says he “will not seek, nor accept” the nomination

From here, the race descended into one of the most dramatic in American history–Johnson dropped out, Kennedy jumped in, and the year saw violent riots, assassinations, and the election of Nixon. When Hubert Humphrey, then LBJ’s vice president, joined the race late and finally won the nomination, it struck many as decidedly undemocratic.

Other dark horse candidates dot American history. No one took John Kennedy seriously when he announced his intention to run–Harry Truman pressed Kennedy to “be patient” and Lyndon Johnson called his future running mate “little scrawny fellow with rickets”. Bill Clinton rose to the top of an uncrowded field because most serious Democrats accepted the logic of the day that George H.W. Bush was unbeatable–SNL even parodied the skittishness of Democrats who hesitated to challenge the president.

Of course, the most recent example of a dark horse candidate ascending to the presidency is that of 2016, and the election of Donald J. Trump.

With a crowded field, and the possibility of a challenge to a sitting president, there’s no telling what may happen next. History may offer some examples, but 2020 is shaping up to be a beast of its own.

To Biden or Not to Biden

The former vice president has run before, never successfully. Could 2020 be different?

By Kaleena Fraga

(To check out this piece in podcast form, click here)

Should Joe Biden run for president? That’s the question the former vice-president is asking himself, according to his allies. He wants a Democrat in the White House in 2020, but Biden doesn’t believe there is anyone capable of preventing a Trumpian second term. That is, except himself.

We’ve covered in depth the historic difficulties that vice presidents face when running for the presidency themselves. So out of the gate, Biden would face challenges vis-a-vis Obama’s legacy, and the fickle fatigue of Americans when it comes to prominent politicians. He might have the best name recognition–and early polls favor Biden ahead of other presidential hopefuls–but the road to the White House would be a rocky one.

Aside from the above, Joe Biden is simply not good at running for president. That could be different this year. Biden could have learned from past mistakes, or mellowed in old age (at 75, he would be amongst the oldest in the field. Elizabeth Warren, the only major Democrat so far to declare is 69). But if history is any indication, a Biden run in 2020 could be something to see. Let’s just say he may give the headline-producing Trump a run for his money.

Election of 1988

In 1987 Joe Biden became the second of two Democrats to drop out of the race due to scandal. The first was Gary Hart, who left the race after the press exposed an extramarital affair. Biden’s reasons were less salacious–they might have not even made waves, in today’s political climate–but they were serious enough for him to end his bid.

Biden withdrew only three months after announcing his candidacy, once charges of plagiarism derailed his campaign. Biden was accused of copying speeches of political figures like Bobby Kennedy and Hubert Humphrey. When the press started digging, they found accusations of plagiarism dating back to his days at university. As he exited the race, Biden called out the “exaggerated shadow” of his past mistakes. In a piece about the end of Biden’s campaign the New York Times noted that “new video technology” made even “the most intimate living-room campaign gathering into a national political event.”

Election of 2008

When Joe Biden announced his candidacy for the second time, in 2007, it did not take long for him to stir up controversy. On the day Biden announced his intention to run, the New York Times ran the headline: “Biden Unwraps ’08 Bid With an Oops!” The controversy? Biden had described his opponent and future running mate, Barack Obama, as “the first mainstream African-American [to run] who is articulate and bright and clean and a nice-looking guy”

Biden spent the entire first 24 hours of his campaign trying to talk down his comments, to such an extent that political insiders wondered if his would be the “shortest-lived presidential campaign in the history of the Republic.”

The New York Times pointed out that Biden’s words had prompted reporters to look back at some of his other remarks, including a quip from the year before that “you cannot go to a 7-Eleven or a Dunkin’ Donuts unless you have a slight Indian accent. I’m not joking.”

Once Biden was picked as Obama’s running mate, Ed Rogers, a staffer in the Reagan and H.W. Bush White Houses, mused in the Washington Post: “On any given day, there is a good chance that [Biden] will say something that could destroy the Democratic ticket or at least hurt its chances in November. The media will be on gaffe watch with fine-tuned antennae for Biden to be off-message. This should be interesting and fun to watch.”

Certainly, one needs only to Google “Biden gaffes” to find lists of them online.

***

Will Joe Biden run? That’s up to Joe Biden. He’s not wrong for thinking he may be the only Democrat who can defeat Trump–recent polling put him 5 points ahead of the president in a hypothetical match-up.

Then again, 2016 taught the country that polls are only a part of a much bigger picture.


Shifting Tides: The Midterms of 1966

By Kaleena Fraga

In terms of crazy presidential campaigns, 2016 has nothing on 1968. The election of 1968 saw horrifying violence, the shattering of the Democratic party along lines of civil rights and Vietnam, and the end of liberalism in the Republican party. The election of 1968 brought an incumbent president to his knees, and Richard Nixon to the White House. It changed everything, including how we think about presidential campaigns and state primaries.

Today, many Americans will cast a ballot. Midterm elections usually aren’t as attention-grabbing as presidential ones, yet this year Americans have been told that this is the most important election of their life. Certainly, given recent violence, the stakes feel high.

No, 2016 has nothing on 1968. But 2020 could be another wild-ride. As the country turns out to the polls, we look back at the midterm election of 1966, and the seeds planted that year that burst through the soil in 1968.

Two years earlier, Lyndon Johnson had won a landslide victory, winning the election in his own right after serving the rest of John F. Kennedy’s term. Meanwhile, the Republicans had suffered a terrible defeat under the banner of Barry Goldwater, who infamously declared at the Republican convention that “extremism in the defense of liberty is no vice. And moderation in the pursuit of justice is no virtue.” Johnson won a stunning 486 electoral votes to Goldwater’s 52. He took every state except for Arizona, Louisiana, Mississippi, Alabama, Georgia, and South Carolina.

The Republican party, pundits declared, was done.

Controlling both houses of Congress and the White House, Lyndon Johnson and the Democrats seemed unstoppable. They passed Johnson’s Great Society programs, including Medicare, and legislation that strengthened civil rights and voting rights. But as Johnson’s Great Society expanded, so did the conflict in Vietnam.

In 1966, tides had shifted. The public paid more attention to Vietnam, where they could see scant evidence of American victories. The economy began to slow. Race riots erupted across the nation. Johnson saw his popularity drop to below 45%. Republicans saw their opportunity. And they fought. Hard.

Determined to help restore the party to power (and to set himself up as a presidential candidate in 1968) Richard Nixon leapt into the fray. Nixon had not won an election since 1956, as Dwight Eisenhower’s vice president. After his failed bid for governor of California, he had bitterly told the press that they “would not have Nixon to kick around anymore.” And yet the former vice president had quietly been making moves behind the scenes. In the final months before the 1966 election, Nixon campaigned for 86 Republican candidates down the ballot. In the end, 59 of them won their elections.

“Tricky Dick”, thought to be politically dead, gained a lot of friends in 1966. Friends who would answer the phone when he called about running for president in 1968.

Although it was not enough to wrest control of the government from Johnson and the Democrats, Republicans won 47 seats in the House, 3 in the Senate, and 8 governorships. His majorities reduced, Newsweek wrote, “in the space of a single autumn day… the 1,000 day reign of Lyndon I came to an end: The Emperor of American politics became just a President again.”

In 1966, Ronald Reagan became governor of California. George H.W. Bush won a House seat in Texas. Gerald Ford won his reelection campaign and became House Minority Leader, increasing his prominence on the national stage. Republicans, wounded after 1964, suddenly believed they could win again. And they did–seven out of the next ten presidential elections were won by the GOP.

From 1966, Johnson became increasingly unpopular and unable to push legislation like he had in the first two years of his term. In 1968, he stunned the nation by announcing he would not “seek, nor accept” the nomination of the presidency.

The election of 1968 was the most dramatic of the 20th century, but it all started in 1966. Today, Americans vote. Who knows what seeds the nation will plant today, that may bloom in 2020 or beyond?

 

K1C2: Lessons for Political Messaging from 1952

By Kaleena Fraga

As Democrats gear up for midterm elections in 2018 and the presidential election in 2020 the party struggles to define its message. It cannot simply be the party of anti-Trump–especially if it aims to win back two-time Obama voters who turned Republican in 2016. Dan Pfeiffer, Obama’s former communications director and current co-host of the left-leaning podcast Pod Save America, has suggested that the Democrats take up “corruption” as part of their messaging. In recent weeks, his colleagues at Crooked Media have pushed this–corruption, collusion, and chaos.

It’s reminiscent of another young political operative. This one a Republican, and in the year 1952. Richard Nixon, as a candidate for the vice presidency, pushed the similarly sounding message of “Korea, Communism, Corruption”–K1C2.

nixon crowdWhile Eisenhower maintained a healthy distance from the campaign, Nixon leapt into the fray. He put up a fight for the presidency that would embitter many against him for the rest of his political career, including Harry Truman, who interpreted Nixon’s messaging as a sly way of calling him a traitor. (Truman would later insist that Nixon had personally accused him of treason, although no evidence exists to support this). Even in Nixon’s lowest point of the campaign–when he was forced to defend his use of a political slush fund in the now famous “Checkers” speech–he was sure to add at the end that electing Eisenhower was important because the Democrats had left the government riddled with Communists and corruption.

At one rally, Nixon said: “If the record itself smears, let it smear. If the dry rot of corruption and Communism, which has eaten deep into our body politic during the past seven years, can only be chopped out with a hatchet, then let’s call for a hatchet.”

At another, he went further, accusing the Democratic nominee, Adlai Stevenson, of “carrying a Ph.D. from Dean Acheson’s cowardly college of Communist containment.”

As for Korea, Eisenhower, a war hero, promised to visit the battlefield after the election. He and Nixon could argue that Stevenson lacked the necessary military experience, while no one could doubt Ike’s credentials. The war weighed heavily on the country. Truman kept a letter and a purple heart from a distraught parent in his desk, who sent it to him as the man “directly responsible” for their son’s death.

In the end, the alliteration worked–Eisenhower won 55% of the popular vote, won 39 out of 48 states, and took 442 electoral votes. He even won Stevenson’s native state of Illinois. Of course there were other factors at play. The Democrats had been in power since 1933 and there was a general feeling of fatigue toward their policies. Ike also campaigned on the promise of change.

Still, perhaps communications professionals of the Democratic party can take a page from Richard Nixon’s book. A s simple message, endlessly repeated, can go a long way.

Sources: 

Richard Nixon: The Life by John A. Farrell

The President & the Apprentice by Irwin F. Gellman

Truman by David McCullough